Born in Barcelona, the name TOUS comes from our founding family, whose history as jewelers spans over 100 years. Our story is one of love—rooted in connection and a passion for design.
In the 1960s, Salvador Tous took over the jewelry workshop founded by his father. But when Salvador married Rosa Oriol, her imagination and vision breathed new life into the family business. In 1985 Rosa created the teddy bear pendant, and TOUS became a Spanish pop culture icon. Her bold designs and attention to detail continue to shape who we are today.
Born in Barcelona, the name TOUS comes from our founding family, whose history as jewelers spans over 100 years. Our story is one of love—rooted in connection and a passion for design.
In the 1960s, Salvador Tous took over the jewelry workshop founded by his father. But when Salvador married Rosa Oriol, her imagination and vision breathed new life into the family business. In 1985 Rosa created the teddy bear pendant, and TOUS became a Spanish pop culture icon. Her bold designs and attention to detail continue to shape who we are today.
Born in Barcelona, the name TOUS comes from our founding family, whose history as jewelers spans over 100 years. Our story is one of love—rooted in connection and a passion for design.
In the 1960s, Salvador Tous took over the jewelry workshop founded by his father. But when Salvador married Rosa Oriol, her imagination and vision breathed new life into the family business. In 1985 Rosa created the teddy bear pendant, and TOUS became a Spanish pop culture icon. Her bold designs and attention to detail continue to shape who we are today.